ENTREPRENEURSHIP - VENTURE
Entrepreneurship is the process of designing, launching and running a new business or a company which starts as a small business such as startup company offering product or service or process for sale or hire. Entrepreneurs are rewarded for their effort monetarily. Therefore, both consumers and customers of the value creates, and the entrepreneurs are benefited.
The entrepreneurship process begins with an INNOVATIVE IDEA for a product or service. INNOVATION and entrepreneurship are interrelated as it comprised of independent and business efforts in assembling and deploying resources in capturing the value in INNOVATIVE products or services.
There are several categories of entrepreneurs namely,
*Startup entrepreneur- Example: Uber
*Small business entrepreneur - Example: Local grocery
*Innovative entrepreneur- Example: Apple, Telsa 
*Large company entrepreneur -Example: Intel, Amazon
*Social entrepreneur - Example: Grameen
*Buyer entrepreneur - Example: Berkshire Hathway
*Hustler entrepreneur - Example: Mary Kay
*Imitator entrepreneur - Example: Walmart
*Research entrepreneur - Example: Oracle
The opportunity to become an entrepreneur requires four criteria namely,
1.There must be opportunities or situations to re-combine resources to generate profit. 
2.Entrepreneurship requires difference between people, for example, such as preferential access to certain individuals or the ability to recognize information about opportunities. 
3.Taking on risk is necessity. 
4.The entrepreneurial process requires the organization of people and resources.
A ranking of how easy for an entrepreneur to startup venture based on the procedures, time, costs and capital requirements that governments impose.
GLOBAL OVERALL RANKINGS of cities where entrepreneurs are located:
1.Singapore
2.New Zealand
3.United States
4.United Kingdom
5.Denmark
6.Ireland
7.Canada
8.Australia
9.Norway
Branding or Brand naming your COMPANY or PRODUCT:
When it comes to naming your company/service or product, the following BOOK titled, 'Know-how of branding your product or service in the Digital Age' would give you the step-by-step approach to naming your product or service / company seen on PAGE on this website: 'LINKS' - TO-ORDER-BOOKS.

 https://www.pr.com/press-release/881286